Facebook’s attack on Apple is similar to that of other companies. Apple wields almost absolute power over its App Store, decides which apps make and which apps don’t, and cuts their sales by 30%. In 2019, Spotify, the music streaming company, filed a complaint with European regulators, accusing Apple of using its App Store to squeeze companies into competing with their services, including Apple Music.
In August, Epic Games, the creator of the popular game Fortnite, sued Apple for forcing developers to use its payment system, accusing it of anticompetitive practices in the App Store. Facebook said it will provide information to Epic in its lawsuit, so that the courts understand “the unfair policies that Apple imposed.” Epic, Spotify, and others have also organized a nonprofit group, the Application Fairness Alliance, to drive change in app stores and “protect the app economy.”
This week, Mr. Zuckerberg and Mr. Cook continue to trade silly.
On Wednesday, Zuckerberg said during a meeting with Wall Street analysts that he viewed Apple as one of the “biggest competitors for Facebook”. He argues that iMessage, Apple’s iPhone-specific messaging service, is an existing threat to Facebook’s social networking services.
He added that Apple has “every incentive to use its dominant platform position” to interfere with Facebook and other apps. Apple regularly treats its apps better in the App Store, he said.
On Thursday, Cook, speaking at a European data protection conference, said Apple’s new tracking features for new privacy labels and apps are needed because of a “public consortium. data industry ”has violated consumer privacy.
“It doesn’t seem like there’s any too personal or personal information to be explored, monetized and aggregated into a 360-degree view of your life,” says Cook. “Some people might think sharing this level of information could be valuable for more targeted ads. Many others, I suspect, will not. “